Ki charges you to 100% THE SECOND CHARGE Every night your body loses a liter. Everything that follows pays the price. Preorder the Founders Batch Only 1,000 bundles. Ships mid June. $288 ($2.93/day) Ki electrolytes

THE SECOND CHARGE

The overnight deficit nobody talks about.

Sleep gets you to 70%. Ki charges you to 100%.

Every night your body loses up to a liter of fluid. Your brain pays the price first.

Fog. Slow thinking. Low motivation.

Compounded daily, that is not a bad morning. That is why the goals do not get reached, the relationships do not deepen, and the best version of you keeps getting delayed.

80%

of the U.S. workforce arrives to work chronically dehydrated.

1-2%

dehydration measurably impairs focus, memory, and mood.

$2.93

per day. Less than a latte. No crash.

The full science

Most people have never felt what fully hydrated actually feels like.

When you are optimally hydrated, everything changes.

Focus. Energy. Creativity. Clarity. All day.

Health. Wealth. Relationships. You show up differently in all three when your biology is working for you.

Sleep is the first charge. Ki is the second.

Momentum is Ki™

THE MOST POPULAR MORNING RITUAL VS THE MOST IMPORTANT ONE

Coffee is a performance tool. It just needs a foundation to work on.

We love coffee. We just don’t want it to be the first thing your body runs on.

Coffee

What it does

Blocks the signal that communicates fatigue. The alertness is borrowed –
debt that comes due at 3 pm.

The problem

On a depleted body, coffee deepens the deficit it was supposed to
solve.

Ki

What it does

Replenishes vital cellular substrates. Restores the fluid and mineral balance sleep costs you overnight.

The result

Focus without stimulation. No crash. Most people need less coffee and
feel it working cleaner.

THE FOUNDERS BATCH

Ki Hydration Rituals™ is not a product.
It is a system. Two steps. Two minutes. One liter restored.

Cold plunge, red light, nootropics, breathwork. None of it performs at its ceiling when your body is running a liter short. Ki is what makes your stack work.

Ki Electrolytes

Most electrolyte brands never test for microplastics. Ki removes them at the source through a proprietary 0.5-micron filtration process developed in Japan.

  • Two whole natural mineral salts
  • No synthetic isolates
  • Crafted in Japan
  • Zero plastic packaging
  • Lab-verified 11g potassium per 100g. 36 times more than Himalayan pink salt.
  • Lab-verified 2.8g magnesium per 100g. Verified by the Salt Industry Center of Japan under ISO/IEC 17025 certification.

Ki did not engineer this mineral ratio. Nature did. We just removed the microplastics and delivered it every morning.

$2.93

per day

Retail at launch: $100 per cylinder.

Everything you need to begin:

  • 3-month supply (3 cylinders)
  • Ritual Glass Bottle
  • Ritual Glass Jar
  • Bamboo Spoon
  • Guide Card
Preorder the Founders Batch - $288

Only 1,000 bundles. Ships mid June.

WHY WE BUILT KI

The product existed before the company did

Zeus

Zeus was running on coffee and cortisol, quietly failing to show up at 100% for the people who mattered most. After discovering that sleep only got him to 70%, Ki closed the gap. His brain finally came online. The fog he had accepted as his personality was a substrate problem.

“I had been skipping the second charge for so long, I had forgotten what 100% felt like.” Zeus Kajita, Co-Founder.”

1

Noa

Noa spent two decades running on depletion and calling it discipline. After beginning the Ki Hydration Rituals, her chronic tiredness lifted within weeks. The rare mental sharpness she once treasured became her everyday baseline.

“For the first time in years, I had the energy to want things again. And then the clarity to actually build them.” Noa Fernando, Co-Founder.” 

Read the full story

WHAT BRAIN ATHLETES ARE SAYING

No miracles. Just what happens when you complete the second charge every morning.

Natalie Quan
Natalie QuanChief Financial Officer
“Just a morning where the fog didn’t show up. Then another. Two weeks later I hadn’t had a 3pm crash once. The crash I thought was just how my days worked was a charging problem I’d been having every single day.”
Kyle Valiton
Kyle ValitonProduct Design Engineer
“I replaced my morning coffee expecting to feel worse. I didn’t. The afternoon crash was a charging problem the whole time. Ki fixed the root cause. Coffee was just hiding it.”
Shane Barker
Shane BarkerDigital Marketing Expert
“It compounds. Day one you notice something, week two it’s undeniable. I’m building my businesses with more focus and efficiency than ever. And Ki the morning after a long dinner meeting - the difference is night and day.”
Ray Oshtory
Ray Oshtory Board Certified Orthopaedic Surgeon
“Ki changed my life dramatically. My work became more efficient, I took on more patients, felt stronger at the gym, happier and lighter overall. And for air travel - the jet lag I used to accept as part of the job has almost disappeared.”
Shane Barker
Shane BarkerDigital Marketing Expert
“It compounds. Day one you notice something, week two it’s undeniable. I’m building my businesses with more focus and efficiency than ever. And Ki the morning after a long dinner meeting - the difference is night and day.”
Ray Oshtory
Ray Oshtory Board Certified Orthopaedic Surgeon
“Ki changed my life dramatically. My work became more efficient, I took on more patients, felt stronger at the gym, happier and lighter overall. And for air travel - the jet lag I used to accept as part of the job has almost disappeared.”
Kyle Valiton
Kyle ValitonProduct Design Engineer
“I replaced my morning coffee expecting to feel worse. I didn’t. The afternoon crash was a charging problem the whole time. Ki fixed the root cause. Coffee was just hiding it.”
Natalie Quan
Natalie QuanChief Financial Officer
“Just a morning where the fog didn’t show up. Then another. Two weeks later I hadn’t had a 3pm crash once. The crash I thought was just how my days worked was a charging problem I’d been having every single day.”

FAQ

If you’ve read this far, you’re already the person Ki was built for.

1.Why can’t I just drink more water?

Hydration isn’t a volume problem; it’s a transport problem. Without electrolytes to activate the absorption mechanism, plain water passes through.

2.What should I expect in my first week?

Most people notice a shift within three to five days. Mild bloating may occur initially as the gut recalibrates, resolving by day five. By week two, the difference is undeniable.

3.Why does Ki cost more than other electrolytes?

At $2.93 a day, Ki costs less than a latte. Other electrolytes are synthetic isolates. Ki is whole natural minerals processed through a proprietary removal method in Japan—it is a fundamentally different product.

→ See all questions

Ki electrolytes

THE SECOND CHARGE NEWSLETTER

What your brain has been missing. Delivered weekly

One email a week on the science of cognitive hydration. No filler.

 Free. Unsubscribe any time

Every morning you have been starting at 70%.

Ki charges you to 100% for $2.93 a day.

Preorder Now - $288

Founders pricing ends at launch. Only 1,000 bundles. When they are gone, they are gone.